My business partners and I rebranded Elevate Accessories as Anomaly Artifacts due to trademark issues. To align with this rebrand, we refreshed the website, packaging, and other brand assets. While it was difficult to change the name of a brand that I built, I believe the new name better embodies our brand mission statement: “Deviate from the norm.”
My Involvement
PRODUCT DESIGN & DEVELOPMENT
- Concepting
- CNC machined prototypes and production models
- CAD/CAM file creation
- Technical drawings
- BOM management
- Packaging
- Partner negotiaions
SALES & MARKETING
- Wholesale account management
- Social media strategy
- Campaign management
MANUFACTURING
- Supply chain management
- QC management
- Hiring and training
- Purchasing
- Shop management
- Warehousing
- Production and assembly management
BUSINESS OPERATIONS & DEVELOPMENT
- eCommerce strategy and management
- Shipping and logistics
- Customer service
- Financial models
- Pricing strategy
Credits
- William Barton: Creative direction and graphics + photogrpahy/videography
- Jared Yeager: Pricing and OPs guidance
Brand Guide
Click image below to view PDF
Product Design
Click on images to enlarge
Videos
CAD Renderings of New Product Concepts
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